7+ years across fintech, B2B SaaS, and HR platforms. Focused on flows, IA, measurable outcomes, and code‑ready assets. Open to Dubai and Abu Dhabi.
Each card opens a dedicated page with process, artifacts, and outcomes.
IA overhaul + progressive disclosure + interactive prototype → −42% tickets, +18% activations.
Search, vacancy page, and funnel redesign; authentic photography to lift trust.
KYC streamlining + inline validation + status messaging → 3× faster, −27% drop‑offs.